Is there more to a logo than meets the eye? After reading the descriptions browse the infographic to find out about the hidden meanings behind some of the most iconic logos.
Category Archives: Perception and Reality
‘Back to Bed’: The Creepy, Addictive Game About Sleepwalking
Imagine a dreamlike-world where things are not quite what they seem! The concept for the beautifully hand-drawn game “Back to Bed” was inspired by surrealist artists like Dali and M.C. Escher.
I Wonder What It’s Like To Be Dyslexic
To give people an idea of what it’s like to have dyslexia, Sam Barclay, a UK graphic designer, produced a typographic visual representation of how he sees text on a page.
UW scientists, biotech firm may have cure for colorblindness
Despite the large number of people who have difficulty distinguishing between red and green, until recently they’ve simply had to struggle. Now, though, helpful tools and work toward a cure open up new possibilities.
Perception vs. Reality: The Importance of Being Yourself on Social Media
Do you present yourself differently to different groups of people on social media? Why might this be?
Why We Don’t See Ourselves as Others Do
The difference between perception and reality hits home for many people every time they look into a mirror. Why are we likely to view ourselves more negatively than other people view us?
How your eyes trick your mind
An interactive guide on visual and optical illusions down through history. Scientists explore some theories behind how our brains react to what our eyes take in.
Escher’s gravity-defying waterfall
M. C. Escher was a Dutch graphic artist specializing in woodcuts, mezzotints, and lithographs inspired by mathematical principles. “Waterfall” is a lithograph first printed in October 1961 creating an optical illusion which Escher was famous for. Select the link in the article to see the original lithograph and more of Escher’s amazing work.
Secrets Behind the Sidewalk: How 3D Sidewalk Art Is Made
Julian Beever and other 3D sidewalk artists use perspective to their advantage to help them fool the eyes of viewers. Learn about the techniques that create such convincing illusions.
Beauty Is in the Brain of the Beholder
Studies show that beauty exists as an abstract concept in the brain which implies it is a perception rather than a reality.
As Life Slips By: Why Eye Movement Doesn’t Blur the Picture
A molecular “glue” has been discovered that builds the brain connections that keep visual images clear and still, even as objects or your eyes move.
How pickpockets trick your mind
The key to a successful pickpocket isn’t sleight of hand, but knowing about how our brains work, according to neuroscientist Susana Martinez-Conde.
The Code That May Treat Blindness
Neuroscientist Sheila Nirenberg explains how technology she has built can transmit visual code directly to the eye and bypass damaged cells.
How your brain sees the world, according to Kepler
A new book looks at a pivotal moment in scientific history that changed the way we understood sight and perception.
The size of your brain’s visual center affects how you see the world
A scientist from University College, London, has discovered that a purely physical aspect of the brain may be responsible for how people can look at the same thing and see two different things.
Why do we see illusions?
How do optical illusions fool us? Watch as Mark Changizi explains how the brain interprets straight lines as curves and sees motion in still images.
3D movie reveals hidden dimensions of universe
With advances in digital and microscopic imagery, a new film entitled “Mysteries of the Unseen World” is showing viewers everyday items from perspectives their eyes would never allow them to see. Watch this interview with Louie Schwartzberg, the film’s director, to learn more.